Dharma Dual Living ties Medellín real estate to arena growth

Grupo Colviva is pitching Dharma Dual Living in Miami as a way for Colombians in the U.S. to buy into Medellín real estate tied to the upcoming DAVIarena entertainment complex. The project blends residential ownership, hospitality income and event-driven demand as Medellín adds a major new venue expected to open Nov. 14, 2026.

Why it matters: - Dharma Dual Living is positioning Medellín property as a three-way play: rental income, personal use and potential equity growth. - The project is tied to DAVIarena, a new arena expected to boost demand for lodging, dining, transportation, retail and tourism in Medellín and the southern Aburrá Valley. - Grupo Colviva is targeting Colombians in the U.S. who want exposure to Colombian real estate while keeping a connection to Medellín.

What happened: - Grupo Colviva introduced Dharma Dual Living in Miami as a residential and hospitality project five minutes from DAVIarena. - DAVIarena is set to officially open Nov. 14, 2026, with a performance by Juanes. - The venue is located in Sabaneta, in the southern Aburrá Valley, and is designed to accommodate about 18,000 guests. - As of August 2026, DAVIarena was 90% complete.

The details: - DAVIarena projects 75 events and about 650,000 attendees in 2027. - The arena’s estimated economic impact is nearly COP 350 billion for the region. - The venue’s programming already includes Juanes, Chayanne, Rubén Blades, Martin Garrix, Beéle and Kris R. - HOK designed the arena, and the project has initial private investment of about USD 80 million. - Dharma combines deeded residential ownership with professionally managed hospitality and an official accommodation partnership with the arena. - In 2024, Dharma formalized an alliance with what was then known as Arena Primavera, making Dharma an official accommodation partner. - The partnership is meant to support event attendees, artists, production teams and staff, along with cultural, culinary and wellness experiences around the venue. - Buyers can use their units personally, lease them traditionally or place them in Dharma’s short-term rental operation. - Housy Host manages commercial strategy, pricing, occupancy, distribution and guest experience under a single-operator model. - Participating units share a common revenue pool, and net operating income is distributed by the established allocation structure. - Dharma says the setup is meant to reduce direct competition among owners within the same development. - The project has two towers and 240 apartments. - Tower 1 is sold out and under construction. - Tower 2 is being marketed now. - The current offering includes a 50 m² one-bedroom residence and a 70 m² two-bedroom Dual-Key residence. - The Dual-Key layout can be split into a private suite and a separate one-bedroom apartment. - Amenities include rooftops with 360-degree views, dining concepts, a Wellness Club, swimming pool, gym, yoga and Pilates spaces, a Lobby Café, coworking areas and business rooms. - LAB, a Colombian architecture and interior design firm, leads the interior design. - Tower 2 apartments start at COP 685 million. - Buyers pay 40% during construction and 60% at closing. - Buyers have up to 39 months to complete the initial 40%. - International buyers can access financing support through VIVENTA.

Between the lines: - The Miami launch shows Grupo Colviva is treating the Colombian diaspora as a capital source for projects in Medellín. - The timing is strategic because DAVIarena is nearing completion while Tower 2 is still on the market. - Pricing in Colombian pesos while many buyers earn in dollars gives purchasers more time to manage currency exposure during construction. - The model leans on entertainment-driven foot traffic, which can help a residential project stand out in a crowded market.

What's next: - DAVIarena is scheduled to open on Nov. 14, 2026. - Tower 2 remains available for buyers interested in the project’s hospitality-linked ownership model. - Grupo Colviva is expanding Dharma’s reach from Medellín into Miami as it markets the project to overseas buyers. - The first tower remains sold out and under construction, while the second tower advances as the arena approaches opening.

The bottom line: - Dharma Dual Living is betting that Medellín’s next entertainment landmark will help sell real estate built around lodging demand, owner flexibility and long-term city growth.